Overview

Max Mara respects customer privacy and is committed to handling personal information with care. This policy applies to information collected through our online store, customer service communications, account features, checkout process, and related website interactions.

By using the Max Mara website or submitting information to us, you acknowledge that your information may be collected and used as described in this Privacy Policy.

Information We Collect

We collect information that you provide directly, information generated when you use the website, and information needed to complete orders or respond to customer service requests.

• Contact details, such as your name, email address, billing address, and shipping address.
• Order details, such as purchased items, product preferences, order history, return requests, and delivery information.
• Account information, such as login details, saved preferences, and account activity if you create an account.
• Customer service information, such as messages, questions, photos, screenshots, and support request details.
• Device and website activity information, such as browser type, IP address, pages viewed, referring pages, session activity, and similar technical data.
• Marketing preferences, such as newsletter signup status, email preferences, and unsubscribe requests.

How We Use Information

Max Mara uses customer information to operate the online store, process purchases, provide customer support, improve the website, communicate with customers, and protect the security of our services.

• To process, confirm, fulfill, and manage orders.
• To provide shipping updates, tracking information, returns, exchanges, refunds, and customer support.
• To respond to questions about products, sizing, availability, accounts, orders, and store policies.
• To manage customer accounts and support account-related features when available.
• To detect, prevent, and respond to fraud, unauthorized activity, security risks, or technical issues.
• To improve website performance, customer experience, product presentation, and store operations.
• To send email marketing messages when you have subscribed or otherwise opted in to receive them.
• To comply with applicable obligations, respond to lawful requests, and enforce store policies.

Order Processing

When you place an order with Max Mara, we use the information you provide to review the order, confirm payment, prepare products, arrange shipment, provide delivery updates, manage returns or exchanges, and respond to order-related support requests.

Order information may include your name, email address, shipping address, billing address, purchased items, order number, transaction status, delivery details, and customer service communications connected to the order.

Payment Information

Max Mara may use PayPal, Stripe, and credit card payment processing to complete transactions. Payment information is used to authorize, process, verify, and manage purchases, refunds, chargebacks, fraud screening, and payment-related support.

Payment processors may collect and process payment details according to their own privacy and security practices. Please review the applicable payment provider’s policies for more information about how payment details are handled by that provider.

Cookies & Analytics

Max Mara uses cookies and similar tracking technologies to support website functionality, remember preferences, improve browsing performance, understand how visitors use the site, and measure store activity.

• Essential cookies help the website work properly, including cart, checkout, account, and security features.
• Preference cookies may remember choices such as language, region, or display settings.
• Analytics cookies and tracking tools help us understand website traffic, page performance, product engagement, and shopping behavior.
• Marketing-related cookies may help measure email or promotional performance when applicable.

Email Marketing

If you subscribe to Max Mara email marketing, we may use your email address and related preferences to send newsletters, product updates, promotions, collection news, store updates, and other marketing communications.

You can unsubscribe from marketing emails by using the unsubscribe link included in the email or by contacting us at [email protected]. Even if you unsubscribe from marketing emails, we may still send non-marketing messages related to orders, account activity, customer service requests, policy updates, or important store notices.

Service Providers

Max Mara may share information with service providers that help operate the online store and provide customer services. These providers may assist with website hosting, payment processing, order fulfillment, shipping, email delivery, analytics, fraud prevention, customer support, and technical operations.

Service providers are expected to use customer information only as needed to provide services to Max Mara or as otherwise permitted by applicable requirements.

Data Security

Max Mara uses reasonable administrative, technical, and organizational measures designed to help protect customer information from unauthorized access, loss, misuse, alteration, or disclosure.

No online store, website, payment system, or electronic transmission method can be guaranteed to be completely secure. Please use care when sharing information online and contact us if you believe your account or order information may have been affected by unauthorized activity.

Data Retention

Max Mara keeps personal information for as long as reasonably needed to provide services, manage orders, respond to customer requests, maintain business records, resolve disputes, prevent fraud, meet operational needs, and comply with applicable obligations.

Retention periods may vary depending on the type of information, the reason it was collected, account status, order history, support activity, and applicable requirements.

Customer Privacy Rights

Depending on your location, you may have rights related to your personal information. These rights may include the ability to request access, correction, deletion, restriction, portability, objection, or withdrawal of certain permissions.

You may also be able to opt out of certain marketing communications or adjust cookie settings through your browser or device controls.

• To request access to information we may hold about you, contact customer support.
• To request correction of inaccurate account or order information, contact us with the updated details.
• To unsubscribe from marketing emails, use the unsubscribe link in the email or contact us directly.
• To request deletion or other privacy-related action, email us with a clear description of your request.

Children’s Privacy

The Max Mara website is intended for use by customers who are able to shop online and provide information responsibly. We do not knowingly collect personal information from children for online shopping purposes.

If you believe a child has provided personal information to Max Mara, please contact us so we can review the request and take appropriate action.

International Users

Because Max Mara provides online store services to customers in different locations, information may be processed, stored, or accessed in countries other than the country where you live.

When you use the website or submit information to Max Mara, you understand that your information may be handled by store systems and service providers that support order processing, payment, shipping, analytics, customer service, and website operations.

Policy Updates

Max Mara may update this Privacy Policy from time to time to reflect changes in store operations, website features, customer support practices, technology, or applicable requirements.

When updates are made, the “Last updated” date near the top of this page may be revised. Your continued use of the website after a policy update means you acknowledge the updated policy.